2023 was a year of digital adaptation, focusing on impactful messaging and audience engagement. In this episode, I shared key learnings from my business, including strategic planning, community growth, personal development, and plans for 2024. I also shared insights and forecasts of the 2024 marketing strategies for female coaches

Learn how to balance genuine engagement with strategic promotions, build lasting client relationships, and stand out with authenticity and value in your holiday marketing efforts. This guide is your ticket to a holiday season filled with meaningful connections and impactful growth.

ready to make the most out of social media and take your business further? Social media presents amazing opportunities for coaches like yourself to reach your ideal clients, establish relationships, increase visibility, and ultimately acquire more paying customers. All it takes is an understanding of how each platform works best - which is why I'm here today to offer invaluable insight into mastering popular social media platforms in just 4 steps

If you've ever felt lost in the sea of branding strategies or overwhelmed by the complexities of digital marketing, this episode is a beacon of clarity. Heather breaks down complex concepts into easy-to-implement tips that can elevate your brand's presence. From entrepreneurs to seasoned marketers, listeners of all levels will find valuable nuggets of wisdom to apply in their strategies.

In this podcast, I am joined by a guest speaker who unveils the secret garden of support for coaches, proving that the right tribe can turn passion into prosperity. Discover the transformative power of community with Lisa Lopez, a Certified Happiness Coach who masterfully blends her floristry background into fostering connections and growth.

Struggling with writer's block even though writing isn't your main gig? In today's episode, I'm chatting with Jacqueline Fisch, an accomplished author, copywriter, and the mind behind The Intuitive Writing School. She specializes in helping creatives overcome writer's block and perfectionism and aids business professionals in articulating their authentic voices to make a significant impact. Drawing on her expansive experience, Jacqueline presents compelling arguments as to why, despite its advantages, AI cannot wholly replace human connection.

The conventional wisdom in the coaching industry is that defining your niche is the first step to success. While having a niche can certainly help you stand out, it's not the end-all-be-all. The emphasis on finding a niche can sometimes become a roadblock, delaying your entry into the market. The key is to start creating content that resonates with your audience, even if you haven't yet defined your niche.

Dive into an enlightening conversation with Amy Traugh, the dynamo behind The Motivated Mompreneur and The Moms on a Mission Community. Discover how she transitioned from a 16-year healthcare career to entrepreneurship, her invaluable insights on resilience, and the importance of community in business. A must-read for every woman aiming to make her mark in the entrepreneurial world. Join us for a journey of empowerment, clarity, and collaborative growth!

Unlike social media or other platforms where your message can get lost in the noise or be subjected to ever-changing algorithms, an email list is a direct, unfiltered channel to people who have expressed interest in what you offer. But if you are a newbie coach, starting an email list from scratch can be challenging - where to start, how to begin. In this video, we're going to cover 5 important decision-making that will get you started.